Ethic challege you or your business

Long time ago, In Jungle or in Indian's area There was a kind of disease which was happened via a bite of specific insect to be burst.That meant as soon as people were bitten by that kind of insect They would be laid eggs under their skin and automatically reproduced more and more. as a result the disease spread fast and widely especially in poor area besides that in addition to there was no known cure.
A while later, A pharmaceutical Department of Medicine Manufactory Company researched and found a pill which could heal sick people,if the Owner sold the pill to people He will earn uncountable profit for his company. but at the last He decided to give a pill to those who needed it for free. Eventually he saved a lot of people's life. In short term we will think that the owner lost a huge of money, but in long term He won, because he gained the good reputation , ethic and moral which equal uncountable wealth and respect forever.
Some of us might be facing similar situation in future or now, it's a good idea to start thinking about how we as an individual would make right decision. I believe that It's always best for a business or employee to act ethically. because in the long term it will be the best.

Ethic challege you or your Business

BUSS 600 - First Class Impression

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Last Saturday In the class- Operating System- I got some idea about the version of computer because professor Thomas and Dr. Tao's lectured on the generation of Computer concisely. for example m/s window 7 the newest version , Windows vista is productive but slow. Apple's MAC OS X is good for graphic design, Linux is free and Virtualization reduces cost.

Dr. Tao mentioned that in the past, it was not computerized. If people needed to represent themselves to public, they had to stand on the stage to face audience and make speech in the theater. but now, because the world is all computerized, we only need to turn on the TV and use skype then we can face to face talk to each other. So computerize shortens and expedites the relationship between you and me.

Stephanie Yuan

weekly study planning

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I prefer study every day 2 hours instead of studying on weekend. so my study plan as below:
Monday through Friday 8.00 pm to 10:00 pm.
Thursday I will join office hours.

Thank you.

Stephanie Yuan

My business vision

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If I were a owner, I 'd like to run a " Chinese Dumpling Restaurant ". In my memory, My mom said that the Dumpling is the best food compare the others, At the first, it has various nutrition because it consists of flour, meat,sea food, vegetable etc. The second, It is multiple choices because it can be made different kind of flavor to content with those who are different appetite. such as If you are a vegetarian, The vegetable Dumpling is the best choice, if you are a sea food person or meat person then the dumpling will be made of fish,shrimp and crab or meat. The third, the dumpling is organic and conservation for your body because it is cooked by boiled water that means less grease and fry. So most of time my mom cooks Dumpling to feed all family.
How to manager the Dumpling Restaurant? At the beginning, the most important thing is that I will learn the skill "how to make a good dumpling" from my mom. the second, I will pick good location for the Restaurant, the third, I will gather my sibling that I have three sisters, relatives and friends as my employee. The third, I will do some advertise such as I will invite friends, other people or neighborhood by flyer or by oral to come to my Restaurant eating dumpling for free in order to research
In the future I plan centralized "the Dumpling Restaurant" because not only I expand my business, but I also hope to share good things to many people.

B600 10 FUNDATION --SIX POINTS

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The first: Marketing is Customer Value Proposition :offer the right product,to your target customers,at a price that is acceptable to them,based on their perception of the value,at a cost that gives you a profit.

second:Marketing's definition:"Getting the right goods,to the right people, in the right place, at the right time,at the right price,with the right level of communication profitable.

Third:why study marketing: cost about 50% of total product costs, are marketing costs, careers about 25% to 33% of the work force hold marketing position,contribution to individual organizations critical to the success of a firm,contribution to society marketing decisions affect the lives of individual consumers and society as a whole,the aim of marketing is to make selling unnecessary.

Four:marketing terminology : product: a tangible item-something you can see such as car,shirt books.service:something intangible such as financial advice,brand: the name fiven to a product or service such as apple computer.
marketing vs selling: marketing : customer focused, long-term,relationships. selling: product focused,short-term,transactions.

Five: marketing's 4ps(plus 2s):people, product,price,place,promotion,profit.marketing cycle: test and try for potential customers, report and review to use different way to find feedback, plan and prepare.

Six: Marketing gives customers needs and wants,if we have marketing done we need do promotion: personal selling, advertising, marketing products available in store,maintaining inventory,catalog,coupon and goods,experience,events,persons,places,properties,Organization,services can be marketing and understand,provide,communicate are three keys to marketing.always remember : customers are boss and king,so identify and satisfying customers needs.

What are the competitors doing

Marina Chinese Supermarket" and "99 Ranch" are the largest Chinese Supermarket in Chinese Society so that those two supermarkets compete always.
"Marina" supplies all different kind of food. such as at the first, deli food court includes Ding sung-Cantonese dessert,fry rice noodle, beef noodle, sweet pork,Peking duck,soy milk,roast beef,roast pig feet,roast baby pig etc. the second, there is a small restaurant which close to deli food area when customers finished their shopping they can eat breakfast, lunch or dinner there.The last, also there is Bakery store there,everyday it provides fresh bread, cake. curry, chicken and sweet pork pastries.
The owner wants to attract to people so that he supplies benefit to customers that is the more you buy food in "Marina" the more you get free deli food coupon, or Supermarket on sale .
"99 Ranch" supplies deli food court too includes Ding Sung,Taiwan desert, China desert the most food same as "Marina" but the only one different food is over rice with ground meat cooked by mixed with soy sauce.
Because the owner have pressure from the "Marian",at the first, he decides supplies free deli food coupon for customers. the second,he motivates to open franchise at different places. the third, he often held on for sale in supermarket to attract people.the last, sometimes, there is special price for specific goods and food, such as instant coffee, sea bass, fish,ground meat etc.
Both owners- "Marian" and "99 Ranch"- emphasize advertising such as: TV, Radio, flyers, magazines ,personal introduce, on sale ,and held on free food.
in order to meet their goal.